Cheerwine Candy Bar
Category: Event Calendar
Date and Time for this Past Event
- Saturday, Jun 15, 2024
Location
Mast General Store
401 S Jefferson St
Details
Mast General Store is pleased to announce a tasty collaboration with Cheerwine that’s sure to bring about a cheery disposition. The Cheerwine Candy Bar from Mast Store Provisioners is now available at all Mast Store locations. To celebrate the new twist on this Uniquely Southern favorite, all Mast Store locations will be sampling the candy bar on Saturday, June 15.
Cheerwine proudly stands as a Carolina original, cherished by generations for its signature cherry flavor. Born in North Carolina in 1917, this iconic soda has become a beloved tradition, synonymous with the spirit and taste of the Carolinas.
“After the success of the Over the MoonPie bar, I wanted to develop another Uniquely Southern bar and wouldn’t you know, one of my favorite sodas’ catch phrases is just that,” said Stefano Tringali, the Mast Store’s candy buyer. “In speaking with Cheerwine, a candy bar was something that they always had an interest in but needed a good partner for it to happen.”
Cheerwine is no stranger to collaboration, having previously partnered with prominent North Carolina-based companies such as Krispy Kreme, Food Lion, and Cackalacky to release doughnuts, ice cream and barbecue sauces.
“Cheerwine is a versatile ingredient that adds a unique twist to any recipe because of its distinct cherry flavor,” said Joy Ritchie Harper, vice president of marketing for Cheerwine and fifth-generation founding family member. “Whether it’s marinades, savory dishes or desserts, Cheerwine brings an irresistible depth of flavor to any bite. We’re excited to team up with Mast General Store, our long-standing partner, to introduce this delicious new candy bar to our fans.”
“We think that our guests will immediately notice Cheerwine’s signature red color and tasty flavor profile,” continued Tringali. “The fizzing candy is an extra detail to actively bring to mind Cheerwine’s bubbly bubbles. It’s a fun way to enjoy a taste of North Carolina anywhere.”
Stop by any Mast Store on Saturday, June 15, to sample the Mast Store Provisioners Cheerwine Candy Bar. It will be the ideal treat to honor dads and father figures throughout Father's Day Weekend.
