A clean, safe, and welcoming downtown is the foundation of a great city. Our Downtown Roanoke Ambassador Program got started on September 15, 2022 and is celebrating 1 year of progress. The team is making a big impact towards the ongoing improvement of the downtown district creating an even better destination for residents, employees, and visitors.
It's been a busy first year! Take a look at the Ambassadors' impressive accomplishments.
The Ambassadors function in three teams with core functions.
Clean Team
Removal of litter and debris
Weed control
Graffiti and handbill removal
Power washing
Hospitality Team
Engage and welcome visitors
Answer questions
Provide directions and recommendations
Outreach Team
Conduct business outreach
Address quality of life issues
Check in with those in need and help connect them with services
Work closely with Roanoke City Police to report and share information
Contact the Ambassador Team during operating hours for assistance at (540) 553-6638.
Current Program Hours • Monday - Thursday 8:00am - 4:30pm • Friday & Saturday 8:00am - 10:00pm
See where the team has been tackling projects over the past year.
There are thousands of photos showing the Ambassador Team's hard work. Check out a few highlights.
The program is funded with significant investment from Downtown Roanoke, Inc. (DRI), the City of Roanoke, Roanoke Foundation for Downtown, Inc., Visit Virginia’s Blue Ridge Foundation, and other downtown stakeholders.
This program is a community-wide effort and DRI has secured funding for the initial two-year pilot. We are actively seeking additional funders to ensure the program continues forward. Please consider making a tax deductible donation to help fund our Ambassador Program.