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Insider's Guide - Sidewalk Sale 2024

Category:  What’s New

In this Insider's Guide, we break down what you can expect at the 2024 Downtown Sidewalk Sale. From event info and tips to hot deals, we've got you covered.

Event Information

What: Join our Downtown Roanoke retailers for end-of-season SAVINGS! Businesses will set up tables outside their stores, allowing you to check out the sales items and see what else they offer inside. We'll also have a few additional downtown retailers in Market Square

When: 10am - 5pm on Saturday, August 24th

Where: Along Market Street and the surrounding area in Downtown Roanoke, VA

Top Tips to Make the Most of Attending

Plan your Parking in Advance

Did you know that between street parking and lots and garages, downtown has 9,000 parking spaces? Some lots even offer free nights/weekends. Click here to view all of the available parking in Downtown. We recommend PARK Roanoke lots and garages because they usually have lower rates than privately owned parking. 


Save Time for the Farmer's Market

The Historic Roanoke City Market is the oldest continuously operating open-air market in the Commonwealth of Virginia. It's open 7 days a week, but the busiest day is Saturday. This means Market Street will be packed with produce, plants, and arts & crafts vendors who all handmake or locally grow their products from 8am until 2pm.

Learn about the Farmer's Market 


Arrive Early for the Best Deals and Selection

Getting downtown early will ensure you get the largest selection of products and sale items (and that's the whole point, right?).

Check out the Hot Deals we've spotted (so far).

Book No Further - 112 Market St. SE

  • Promotions: Select Half price used books, select Stephen King hardcovers at paperback prices, and $1 used fiction

Boxwood Lane - 12 Campbell Ave SE, Roanoke

  • Promotion: Up to 75% off select items and earn bonus points

The Candy Store - 1 Market Sq. SE

  • Promotion: 75% off all sale merchandise

Crafteria: Handmade Foods & Goods - 16 Church Ave.

  • Promotion: Chef's Kiss Sale: 20% - 30% off select foods, kitchen goods, and cookbooks

Davidsons - 412 South Jefferson St

  • Promotion: Summer Clearance SAVE up to 80% on seasonal styles, suits, sport coats, dress trousers/shirts, neckwear Euro/bow, sportswear, loungewear, swimwear, shoes dress/casual, & accessories

The French Farmhouse - 9 Church Ave. 

  • Promotion: 40% off select merchandise

La De Da, Inc. - 102 Church Ave.

  • Promotions: 20-75% off select merchandise, double rewards points for shopping the sidewalk sale, free items with purchase while supplies last

Left of Center Art Space - 24 Campbell Ave SW

  • Promotions: 20% off selected items

Mast General Store - 401 S Jefferson St.

  • Promotion: 50% Off North River and Aventura and other in-store promotions

Orvis- 19 Campbell Ave

  • Promotion: Save up to 50% on Men's and Women's Clothing

Roanoke Co+op - 1 Market Sq

  • Promotion: Up to 50% off apparel, and great deals on snacks and drinks.

Serenity Treasures - 305 Market St SE

  • Promotion: 10% to 50% selected items

She's International - 108 Market St SE & Market Square

  • Promotion: Buy 2, get 1 pair of earrings free on Turkish jewelry

Starbucks on Franklin - 110 Franklin Rd

  • Promotions: 30% off all summer merchandise, get a free orange and cream cake pop with any purchase when you mention the Sidewalk Sale at the cash register (while supplies last from 10am-5pm)

Trend Formals - 128 Campbell Ave SE

  • Promotions: Great deals on many wedding guest, cocktail, and date-night dresses including a selection of dresses for just $20

TXTUR - 13 Church Ave SE & Market Square

  • Promotions: 20-50% off select accessory items, 15% off custom furniture in select materials (while supplies last)

Walkabout Outfitter - 304 Market St

  • Promotion: End-of-season discount sales on tons of clothes and shoes!

WyndRose Boutique - 23 Salem Ave SE

  • Promotions: Clearance Table (50% off the already marked sale price). Summer Sale 50% includes: Summer hats, bags, baby Summer clothing items, fragrance candles & diffusers. Additional Home Decor pieces on sale: scarves - 40%, pillows - 40%, side tables - 50%, select furniture & lighting priced as marked. 


Grab Something To Eat

In honor of the Sidewalk Sale, select restaurants are offering specials! We'll add more to this list as they're announced.

Starbucks on Franklin - 110 Franklin Rd

  • Promotion: get a free orange and cream cake pop with any purchase when you mention the Sidewalk Sale at the cash register (while supplies last from 10am-5pm)

Here is a full list of restaurants that can fill your stomach after you're done shopping.


Make a Day Out of It

You may come for the deals, but make a whole day of coming Downtown. If you haven't finished shopping, we have plenty of retailers

Downtown is packed with attractions like art galleries, museums, and venues. Plus, there are a lot of events happening, including Roanoke Wing Fest at Dr Pepper Park, Southwest VA Bee Festival in Elmwood Park, Pabst-A-Palooza, and music in the evening.

Check out the full event calendar to view your options. 


Glance Over the Participants and Deals

Use this map to view all of the participating businesses. If you click on each marker, additional information appears. This will help you plan your day and chart a course.

The Downtown Sidewalk Sale is presented by Downtown Roanoke, Inc., The Roanoker Magazine, Q99, K92, The Rock Channel, Star Country, and The Vibe. 

Find more specials